Unlock New Markets with Confidence.

Our Unlocking New Markets service empowers companies from Finland and other Nordic countries to explore, enter, and expand their presence in mainland Western Europe. Likewise, we help international businesses establish a foothold in Finland and the Nordics, unlocking growth opportunities and fostering long-term success.

Unlock New Markets with Confidence.

Our Unlocking New Markets service empowers companies from Finland and other Nordic countries to explore, enter, and expand their presence in mainland Western Europe. Likewise, we help international businesses establish a foothold in Finland and the Nordics, unlocking growth opportunities and fostering long-term success.

Unlock New Markets
with Confidence.

Our Unlocking New Markets service empowers companies
from Finland and other Nordic countries to explore, enter,
and expand their presence in mainland Western Europe.
Likewise, we help international businesses establish a
foothold in Finland and the Nordics, unlocking growth
opportunities and fostering long-term success.

From the Nordics to Western Europe and Vice Versa

With its cultural similarities to Finland and a much higher market density and diversity, the Netherlands often serves as an ideal bridgehead for Finnish companies entering mainland Europe.

Leveraging our deep understanding of Dutch and Finnish societies, regulations, and business cultures, combined with extensive networks in both regions, we are uniquely positioned to guide businesses on their journey into new markets.

Our backgrounds in journalism, marketing, and communication enable us to deliver insightful business intelligence, innovative strategies, and tailored solutions to bridge the gap between your local operations and international ambitions.

Through our personal and professional journeys, we have honed a unique blend of skills that empowers businesses to adapt, connect, and thrive in new environments.

As co-founders of Cluetail, we bring firsthand experience of navigating both markets. Our established networks and expertise allow us to uncover trends, opportunities, competitive insights, market entry partners, and regulatory pathways critical to your success.

From the Nordics to Western Europe and Vice Versa

With its cultural similarities to Finland and a much higher market density and diversity, the Netherlands often serves as an ideal bridgehead for Finnish companies entering mainland Europe.

Leveraging our deep understanding of Dutch and Finnish societies, regulations, and business cultures, combined with extensive networks in both regions, we are uniquely positioned to guide businesses on their journey into new markets.

Our backgrounds in journalism, marketing, and communication enable us to deliver insightful business intelligence, innovative strategies, and tailored solutions to

bridge the gap between your local operations and international ambitions.

Through our personal and professional journeys, we have honed a unique blend of skills that empowers businesses to adapt, connect, and thrive in new environments.

As co-founders of Cluetail, we bring firsthand experience of navigating both markets. Our established networks and expertise allow us to uncover trends, opportunities, competitive insights, market entry partners, and regulatory pathways critical to your success.

Comprehensive Solutions for Your Expansion

Our tailored services equip you with the strategies, insights, and support needed to explore, enter, and thrive in new markets.

Market Exploration

  • Online market research: gathering key market indicators and sector information.
  • Talking with experts: chambers of commerce, trade associations, industry experts.
  • Product-market fit – problem validation: conversations with target customers.
  • Product-market fit – solution validation: soliciting feedback on the proposed solution.

Outbound Sales Empowerment

  • Creating sales-supporting content, sometimes referred to as “air support”.
  • Prospecting: identifying potential customers.
  • Lead validation and qualification.
  • Sales support: providing assistance in guiding qualified leads through the buyer journey.

Marketing, Communication and
Inbound Sales Empowerment

Customers only buy from brands they know, like and trust. We follow a systematic, step-by-step model to design and implement content and influencer strategies that take a brand, product or service from obscurity in its new market to being known, liked and trusted:

  • Establishing a presence.
  • Developing content marketing metrics.
  • Growing inbound sales conversions.

Business Intelligence

With Cluetail Discover™, our information monitoring and discovery service, we provide clients entering new markets with the business intelligence they need to succeed, such as:

  • Media visibility and brand reputation monitoring.
  • Competitor intelligence.
  • Monitoring, discovery and curation of industry news, trends and innovations.
  • Conversations by opinion leaders and influencers.
  • Identification of topics and SEO opportunities for content marketing purposes.

At Your Service

At Cluetail, our combined expertise in international business, marketing, and communications uniquely positions us to guide companies through the complexities of entering and expanding into new markets.

We understand the nuances of different market dynamics—from regulations and business culture to customer preferences and competitive landscapes. Our approach goes beyond just research—we provide actionable insights and tailored strategies that help businesses adapt and grow in unfamiliar territories.

As co-founders, we’re personally invested in your success. With our thorough grasp of the Finnish, Dutch, and broader European markets, we ensure that you have the tools and insights to make informed decisions and confidently navigate your market expansion.

Ready to explore new markets and unlock growth opportunities? Let’s talk about how Cluetail can support your market entry and expansion strategies. Schedule a call with Jos Schuurmans, co-founder of Cluetail, to discuss how we can help you move forward with confidence and achieve your business goals, via Calendly.

At Your Service

At Cluetail, our combined expertise in international business, marketing, and communications uniquely positions us to guide companies through the complexities of entering and expanding into new markets.

We understand the nuances of different market dynamics—from regulations and business culture to customer preferences and competitive landscapes. Our approach goes beyond just research—we provide actionable insights and tailored strategies that help businesses adapt and grow in unfamiliar territories.

As co-founders, we’re personally invested in your success. With our thorough grasp of the Finnish, Dutch, and broader European markets, we ensure that you have the tools and insights to make informed decisions and confidently navigate your market expansion.

Get in Touch

Ready to explore new markets and unlock growth opportunities? Let’s talk about how Cluetail can support your market entry and expansion strategies. Schedule a call with Jos Schuurmans, co-founder of Cluetail, to discuss how we can help you move forward with confidence and achieve your business goals, via Calendly.