inbound

First we take the Netherlands, then we take…

Post author:Jos Schuurmans
Post published:July 2, 2018
Post category:allbound blog index content inbound

Holland is the 4th largest trade partner for Finland and the 3rd most significant destination for Finnish exports. The Dutch market is also considered a natural step for many Finnish businesses on their way to enter larger, surrounding European markets. I am thrilled to contribute to the ‘Software from Finland to European markets’ programme as a coach in the areas of content excellence, inbound/allbound marketing, and internationalisation.

Why it’s hard for companies to go from level 2 to 3 (and what to do about it)

Post author:Jos Schuurmans
Post published:October 30, 2017
Post category:allbound blog index content inbound marketing & sales outbound strategy

Many companies have a great opportunity to grow their business with a more integrated marketing & sales programme, whereby salespeople benefit from the intelligence that marketing gathers about leads, and marketing benefits from the intelligence that salespeople feed back from their conversations with customers and prospects.