Working with this tech startup where we need to build out our inbound & account-based marketing and sales practice. I need some strategic as well as tactical support to make that happen. If that sounds interesting, please reach back.
Often, ideally, all content should be available in the prospect’s mother tongue. But that’s a cost factor, especially for a ‘born global’ startup. So it’s more like, how long can you cope with just English?
If you are a visual (/brand) designer and up for the occasional brand or web design gig while I tinker with content flows and wireframes - or if you know someone who fits the description -, then let’s have a chat!
What do potential customers think about, what do they feel, what do they experience when they come across your brand? Whether it’s their first impression or a return visit, their takeaway is always a narrative – something that happened, a story.
The other day, as I was helping a customer to (1) plan, (2) build and (3) run her digital marketing & sales machine, she cut me short and asked: “So, Jos, can you send me an example of a landing page, so I can start tweaking it?” That's how I came up with the idea of the Landing Page Landing Page. I'll explain to you the purpose of a landing page, how to create one, and I'll show you my example in action.
To start developing a digital marketing & sales programme aimed at acquiring and retaining more customers can feel quite daunting. But it doesn’t have to be overwhelming, as long as you have a good method. This is The King’s Road to planning, building and running your online marketing & sales to consistently and continuously grow your business.
Holland is the 4th largest trade partner for Finland and the 3rd most significant destination for Finnish exports. The Dutch market is also considered a natural step for many Finnish businesses on their way to enter larger, surrounding European markets. I am thrilled to contribute to the ‘Software from Finland to European markets’ programme as a coach in the areas of content excellence, inbound/allbound marketing, and internationalisation.
My thoughts when reading Buffer CEO Joel Casgoine's blog post about his morning routine. It's always evolving and sleep, mindfulness, exercise, and water are paramount. But what's the hurry with that water? What tools does Joel prefer for Getting Things Done (GTD)? And how to make a strong case for transparency?
Anyone know of a Finnish GDPR privacy statement generator? If not, will the GDPR be implemented in such a similar fashion across member states that a translation from this brilliant Dutch tool might be perfectly suitable in Finland?
On behalf of a business relation, I’m looking for a way to analyze – qualitatively and quantitatively – the coverage that a particular topic has received in Finnish mainstream media during the past three years.